Within Adflow, there are two options for creating advertisements in story format.
Automated through your Catalog Ads.
Manual creation of stories with the 'Maker.'
In this article, you will read about the advantages and disadvantages of both options and a step-by-step guide.
1. Automated through your Catalog Ads
Facebook automatically creates stories from your catalog ads when you select the story placements at the 'ad set' level.
If you use Adflow to create your Catalog Ads, then the stories will look something like this:
Facebook places a frame around the ads. In addition, they sometimes show one relevant product and sometimes more.
Advantages:
👉 The content is dynamic, so Facebook shows products based on your customer's behavior.
👉 Prices are in sync and are updated every 24 hours.
👉 Price updates do not require publishing new ads, so you don't have to go through the learning phase again.
Disadvantages:
👉 You have limited control over the design of the stories.
2. Manual creation with the Maker
In ‘Adflow Maker’, you can manually create stories and export them as JPG.
The Maker gives you complete freedom for your story design, and they may look something like this:
Advantages:
👉 You have complete freedom in the design of your stories.
Disadvantages:
👉 You must create stories and ads manually.
👉 If you create story carousels, you can use up to 10 cards.
👉 If you need to adjust prices, you need to modify the ad and go through the 'expensive' learning phase again.
Step-by-step plan:
Go to the "design" tab within Adflow and create a design in story format according to your preference.
Go to the "Maker" tab. You will find a video with further instructions for generating the stories here.
Download the images and then upload them to Facebook to create ads.