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Training: segment your catalog
Training: segment your catalog
Lowie Schepers avatar
Written by Lowie Schepers
Updated over a week ago

Personalized ads work better than generic ones, but how do you personalize ads without spending a vast amount of time?

In this video training, you will learn how to divide your product feed with thousands of products into product groups. Then, you'll learn how to use design rules to tailor ads to a specific product group, making your ads more personal than your competitors. πŸ‘‡

Here's how to create a segment:

  1. Decide which products you want to segment.

  2. Create a filter for all segments. Here's how to create filters.

  3. Create a new design for all your segments:

  4. Navigate to an existing catalog or create a new one. Then, click "add segment" and select the desired design for each segment.

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